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Black and Latinx & Hispanic Business Owners Needed an Online Space to Thrive: Meta Elevate was the missing piece

Friday, November 18, 2022

Black and Latinx & Hispanic Business Owners Needed an Online Space to Thrive: Meta Elevate was the missing piece

When I first started out in my career as a young blogger in Houston, I was looking for other Latinx business owners like me. I wanted to build our own community of entrepreneurs here in my hometown. I not only wanted to make business connections, but also build a strong, cultural community.

It was super early in my career, three to four years into building my brand and I was hungry to learn the skills I needed. But because there weren’t a lot of resources in my city back then, I knew that if I really wanted to do this, I had to travel outside of Houston. 

So I did. I attended conferences in Miami and LA, where I met with brands from all over the country. There I also learned about influencer marketing and other opportunities to expand my network. I also gained that confidence I needed to. At the end of the day, I needed to believe in myself and just go for it.



While at these conferences, I thought to myself, “Why isn’t this in Houston? How can I bring this to my city?” I quickly realized that if I wanted to bring this level of community back to my city, I needed to do it myself.

But of course, I couldn’t do it by myself. This effort needed people to support each other. It needed to be driven by the community and it needed people to show up to make this happen—and to make it successful.

I took things one step at a time and slowly built the Spoiled Latina Summit. We started out with 75 and it has grown to over 350 women who show up every year. The Spoiled Latina Summit is all about giving recognition and mentorship to amazing women in Houston and beyond who are in the Black and Latinx community. It was my honor to create a stage for these women to tell their stories and to nurture a space for community, for representation that was lacking in our city.

I’ve grown to realize something so valuable. Brands that come out to the Spoiled Latina Summit aren’t just brands that happen to reach out to me. They’re brands that spent over a decade cultivating relationships with Brand Managers, PR Professionals, and everyone in between. They had to see my growth to recognize and support me and I was going to use that to elevate others.  



So, when creating Spoiled Latina Summit and beyond, I strive to create a hub where people could network and meet. I wanted to see my community connect, build, and exchange capital so that, ultimately, everyone levels up and elevates. I wanted the brands who we all supported to come out and meet us, to support us, to meet the consumers and connect with our culture. 

I’m still in awe of how many women come year after year to participate in the Summit and other events throughout the year.  Through these spaces, other women have inspired me and have helped to shape who I am too. With community, we rise together.  Along the way, this professional community in Houston I helped grow has become such a big part of my life and I’m so lucky to now call some of these colleagues great friends. 

In 2015, while celebrating my blog anniversary I was surprised by Mayor Pro-Tem Ed Gonzalez (who is now Harris County Sheriff) with a city proclamation making July 9th, Yvonne Guidry Day in Houston. After I was awarded my own day in the city, I got inspired and knew that I would use “Spoiled Latina Day” to make a change and impact my community. I finally had the chance to bring major brands to Houston, to connect with its core consumer and I took it as an opportunity to elevate my community and the people around me to achieve their own personal dreams.

Over the years, as I’ve built a strong Latinx brand and cultivated a community of Latinx business owners, I’ve learned that businesses can only thrive with community. Bringing people together culturally allows us to make things happen together. In Houston, we have so many amazing Black, Latinx, and Hispanic women doing big things that should be elevated and recognized. I realized that elevating these businesses was a matter of connecting everyone and creating spaces for them and their brands to thrive. With the growing online presence of Latinx brands, making these community-driven spaces virtual is more important than ever.







I use Facebook on the daily to raise awareness for blog posts, to share ideas, and even to vent. It’s been a place for me to connect with my community and my family. On top of all the resources that Meta provides, there is now a platform for entrepreneurs to build connections and accelerate the economic success of Black and Latinx communities.  

Meta Elevate offers free digital marketing, educational training, and one-on-one mentoring. And the best thing about it is that it takes what I was already doing with the community organically and levels it up to online spaces. Meta Elevate aims to elevate the next generation of innovators through impactful connections.

My business as a blogger started in the early days of Meta on Facebook, and now Meta Elevate has only helped me continue to grow as a brand which has been vital to me building my brand into a nationally recognized Latinx brand.  

There’s also something called the Meta Elevate Scholarship which awards scholarships to 100,000 Black learners working toward Meta Blueprint certifications: which include Community Manager and Digital Marketing Associate certifications.

This is why platforms like the Meta Elevate business hub are so important. Latinx and Black businesses needed a place online where we could connect the dots and help one another thrive. Meta Elevate is committed to supporting the Black and Latinx communities through their entrepreneurial journey.

But what’s most important is Meta Elevate’s mission. Meta Elevate believes in empowering Black and Latinx small business owners by giving them the tools and resources they need to level up to elevate the next. The resources they are providing shows their commitment to elevating our communities and I’m really proud to be a part of it. 



Brunch and Goal Setting with the Bonitas!

Thursday, February 3, 2022

Brunch and Goal Setting with the Bonitas!

 



Every now and then we need to be be surrounded by a community of women who want to win and see others around them win. SpoiledLatina hosted a Bonitas, Boards & Brunch at Lost & Found a Houston restaurant with fun vibes and delicious food. 

The weather was perfect, and the bonitas came prepared with, iPads, laptops and mobile phones to create their digital vision boards on Canva. We thought by creating a digital board, and also making quarterly goals that it would be the best way to remind ourselves of the goals we are working towards, without overthinking the whole year and stressing out.

 Small goals lead to big dreams!

watch the video here and scroll down to see pictures 




Lanolips graciously provided all of our guests a SpoiledLatina favorite - Lip Water Liquid Gold Lip, its the perfect gloss with with gold flakes to make your lip stand out.

Why we love it?

it's lightweight, hydrating and it is not sticky!





Gift bags were full and stocked!

brunch hosted by: Sarah and SpoiledLatina 


Vibras!


Thank you to everyone who joined us to network, manifest and brunch! 


SpoiledLatina Day named in mitú's Top Latin/WOC Conference list

Monday, January 24, 2022

SpoiledLatina Day named in mitú's Top Latin/WOC Conference list


This is exciting news! Last year in September, mitú, named Spoiled Latina Day in the Top Women Conference/Summit for Latinas and Women of Color. What started off as a celebration of my blogs 7th anniversary turned into a city proclamation and the beginning of Spoiled Latina DayI created this event to celebrate the amazing women who often times aren't being recognized by their community. Also, as a day to give back to the community of women who follow me on social media. I created a space to not only meet my followers, but for all women in attendance to inspire each other,  to grow and build their network through mine and empower women to spoil themselves and not to forget to put themselves first. 

I think it is giving, what its suppose to give!

Save the date - July 16, 2022

Thank you mitú!





Bonitas Brunch

Tuesday, January 18, 2022

Bonitas Brunch

       


So excited to goal set with my Houston Bonitas! It’s the top of the year and we have some goals to meet, so let’s get to it! 

Join me on Saturday, January 29 at Lost and Found Midtown - we’re goal-setting, enjoying good vibes, eating some delicious food and listening to some great music (Lots of Bad Bunny 🐰) each person to RSVP and show up will get their very own Lanolips Lip Water 

RSVP by clicking HERE

See you there!! 




My interview on Sunny 99 with the legendary Dana Tyson

Tuesday, January 11, 2022

My interview on Sunny 99 with the legendary Dana Tyson

Had a blast talking to Dana from Sunny 99 for her Houston Women series on her show. Please watch for some great girl talk!

KAROL G shuts down emblematic Coliseo de Puerto Rico

Tuesday, November 30, 2021

KAROL G shuts down emblematic Coliseo de Puerto Rico


Fiercely conquering the world with every show on her "Bichota Tour," multi-platinum international superstar, KAROL made an impact with two sold-out concerts at the legendary Coliseo de Puerto Rico this past weekend. Not only did she make history setting the record time for fastest ticket sales for an international female artist for two consecutive shows at said venue, but she also connected with 30,000 fans with two of the most memorable concerts of her career.


Both shows were full of euphoric fans who sang each song from start to finish. The artist took the audience on an impressive journey of her musical repertoire, including some of her most recent hits such as "SEJODIOTO," "El Makinon," "200 Copas," "Bichota," "Leyendas," "Ay DiOs Mío!" and her global hit, "Tusa." During each show on her tour, KAROL G managed to dominate massive audiences on her own, without any special guests. However, during her last show in Puerto Rico, she was surprised by international artist Anuel AA, who joined her on stage to perform their classics "Culpablesand "Secreto.Leaving attendees breathless, this moment marked the first time the two artists shared the stage since their 2019 "Culpables Tour."

In recent weeks KAROL G has garnered great achievements for her career, further reinforcing her spot as the most prominent and innovative female artist in Latin music. Prior to her shows in Puerto Rico, the artist performed in the city of Miami, marking her first sold-out concert at the iconic FTX Arena (previously American Airlines Arena), performing in front of more than 21,000 people. Before said concert, KAROL G was surprised by Universal Music Latin with 15RIAA certified plaques in recognition of her music’s record sales, among them the Diamond certification of her album "KG0516."
 


Beyond these achievements, the singer-songwriter also celebrates another testament to her global reach, this time her nomination for the 64th Annual GRAMMY Awards, where she is nominated for "Best Urban Music Album" for "KG0516." Karol G also recently demonstrated her musical excellence by winning the Latin GRAMMY for "Best Reggaeton Performance" for her hit "Bichota."

Karol G is expected to be in Houston on December 8, and we will be there for all fun! 

My 5 Fave Beauty Tips To Get You Holiday Ready

Monday, November 29, 2021

My 5 Fave Beauty Tips To Get You Holiday Ready

 


The holiday hustle is officially upon us! ‘Tis the season, whether in person or from a distance, to enjoy quality time and true connection with our loved ones. Are you someone like me who finds true connection and bonding while getting ready, Ever bare your soul while styling your Hermana’s hair? Or share a secret with your Prima while trying on shoes? If the answer is yes, you know that the real bonding happens while you’re getting ready.

That’s why we’re excited to share Spoiled Latina’s five favorite and oh-so-useful beauty tips to help you get holiday ready. Because having an “ah-ha” makeup moment - like when your Burt’s Bees tinted lip balm brings that perfect shine - is truly the gift that keeps on giving.



#1: A good base is key to a flawless, long-lasting holiday lewk

Exfoliate and use a good moisturizer before applying any and all makeup, but this is especially true for that smile! We love this DIY homemade scrub: (1) Mix brown sugar and extra virgin olive oil into a small bowl (2) Apply a small amount with pads of your fingers (3) Rinse with lukewarm water and air-dry.

#2: Focus on one show stopping feature with your makeup

We all love holiday parties and want to get all dolled up—but don’t overdo it. Avoid going all out with lips, eyes, cheeks, and hair. In other words, less is more! If you’re going for a bold lip, then go for a neutral eye. Or, if dramatic eyes and lashes are your thing, your Burt’s Bees Tinted Lip Balm will balance with a soft dewy lip!

#3: A fresh face, and moisturizer does it every time

For daytime activities, such as getting the house ready for company I would keep a fresh face but make sure to moisturize. One moisturizer that I have been obsessing over and I know that you will appreciate is the Burt’s Bee’s Firming Day Lotion. It is lightweight and is my SPF and daily moisturizer all in one.

#4: Buy products that are multi-purpose

When you’re short on time or travel space, grab products that can serve multiple purposes. Did you know your mascara can double as brow gel?

#5: Keep your Burt’s Bees lip balm on hand and ready at all times!

Come New Year’s Eve before midnight, you’ll be glad you have your Burt’s Bees Tinted Lip Balm! Pro-tip: Throw it in your clutch for all-night use. It also makes the perfect stocking stuffer for everyone on your list! Trust, you will thank us later!


In short ladies, keep it cute, simple and make sure that your lips and face stays moisturized during the holiday season and spoil yourself by taking care of yourself. Click here for easy holiday Burt’s Bees glam that will have you smiling and creating quality memories into the new year. 


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Weekend fits in New Orleans

Thursday, November 18, 2021

Weekend fits in New Orleans

Hello guys! Just a quick check in with you to share more pictures from Honey and I quick trip to New Orleans for a friends wedding. The theme was all black for the weekend of love and we did that with our outfits. Honey, looked sharp in his Calvin Klein suit matched with his Alexander McQueen sneakers of course he brought his shades, because that's what he does. lol

 My dress is from Revolve, shoes are Mach and Mach, I loved how breathable the material was and the shoes, held up for a good 3-4 hours before I had to change into sneakers and a whole new fit. lol


I also wore a casual look, with pleather pants, a crisp black turtle neck sweater and dressed it up with my Louis Vuitton boots. I love the all black look especially in the winter, its so sexy and classic!